Designing services and experiences for enhanced customer value: The role of peak pleasure/pain sequence, anticipation, and surprise

Speaker:  Rohit Verma, PhD, Provost, Professor, College of Business and Management (Joint research with Prof. Mike Dixon, Utah State University and Prof. Liana Victorino, University of Victoria) The most salient or “peak” encounter (either pleasure or pain) often defines customers’ perceived value (or utility) of a service or an experience. Past research suggests that the

Time series classification methods

Speaker: Do Danh Cuong, PhD, Assistant Professor, College of Engineering and Computer Science Abstract: Time series is involving many aspects of our lives hence it is very important and challenging problem to classify them. Many algorithms have been proposed. This talk discuss on some of the most popular conventional methods and comparing with the recent popularity